Night Scene 1 Night Scene 2 Night Scene 3 Neon Logo
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South East Development

Working in partnership with business, the community and government, SED helps identify and foster opportunities for sustainable regional development.

The concept of the butterfly stemmed from a brochure concept Ligthart Design created for the client. It represents nurture and metamorphosis.

The logotype is placed south-east of the butterfly which is angled to add dynamics.